A video ad with music for your Etsy listing

As of 17 Oct 2026, Etsy's listing video rules are short: up to two videos per listing, 3 to 15 seconds each, no audio once uploaded, 100 MB at most, MP4 among the accepted types, and an ideal resolution of at least 1080 px. Etsy also asks for a 2:1 or 1:2 aspect ratio. The SingingAds file is 9:16, which is close to 1:2 but not the same, so look at how Etsy previews it after upload before you publish the listing.

So the listing gets the silent version and social media gets the sung one. Both come from the same session.

Some marketplace pages block robots, and SingingAds cannot read a page that blocks robots. If your listing link does not load, describe the product instead: paste the title, the description, the materials, the price and any personalization options. From there the process is the same: you bring the listing details, SingingAds writes and sings a jingle and cuts a vertical video to it, you get an MP4 ad and the song, and only the claims you supplied get sung, after you have approved every line.

• The material, by name. "Pressed violets" or "hand-dyed merino" is a picture in two words.
• The gift moment. If your item is often bought as a gift, sing who it is for and when they open it.
• Personalization, if the listing offers it. "With her name in gold" is a reason to choose you over a mass-made copy.
• Ship-by dates only if they are on the listing. A song that promises arrival before a holiday is a promise you have to keep.

Say "handmade" only if your listing does. The product is handmade; the ad is AI-generated, and it is honest to keep those two apart.

With no sound, the listing video lives on its first frame and its captions. Choose an opening line that reads well as text, put the product in that first shot, and keep captions to short words. The offer card should state something a shopper can act on right there, like a size or a set, because they are already on the page where they buy.

Use the 30-second cut on Reels, TikTok or Shorts, each pointing to the listing. The rights cover ads and social media with no royalties. If you sell the same item on your own site too, link there instead and keep Etsy for the silent cut. See Reels ads with original music for Meta's safe zones.

Keep it simple when you download. Name the 15-second file for the listing and the 30-second file for social, so the silent cut never ends up in a Reel and the sung cut never goes to Etsy, where its sound would be stripped anyway. If you sell several similar items, make the first ad for your strongest listing and reuse its brief as a starting point for the others, changing the material and the gift moment each time. The steps are on how it works, and the example ads show what the captions look like in practice.