Singing video ads for agencies that run many small clients

Agencies use SingingAds to make original jingle ads for many clients without booking a composer for each one. Paste a client's product page, send them the brief and lyrics to approve, then make the song and a 9:16 video. You deliver an MP4 and the song, the rights cover client work with no royalties, and the Agency plan adds brand kits per client and invoices per client on request.

Updated

A client workflow that does not waste credits

  1. Paste the client's product page. SingingAds writes a brief: one buyer, the moment the problem shows up, three opening lines and the claims it will sing.
  2. Send the brief and lyrics to the client. Rewriting them costs nothing, so revision rounds happen before any credits are spent.
  3. Make the song (about a minute) and listen with the client.
  4. Storyboard, pick which shots move, redraw any frame the client dislikes, and render.
  5. Deliver the MP4 and the song file. SingingAds does not post or buy ads, so media stays in your accounts.

What the Agency plan adds

  • Brand kits for many clients, so each client's name, spelling and look stay consistent across ads.
  • Invoices per client on request, for agencies that pass costs through.
  • Three videos at once and a priority queue, carried over from Growth.

The plan is $199 a month. A typical 30-second ad uses about 26 credits; see pricing for how credits map to ads.

Rights and responsibility on client work

You may use what you make in ads, on social media, websites, radio and podcasts, for your own business or a client's, with no royalties. Two conditions come with that: the client must own the product or have the right to advertise it, and the advertiser is responsible for the claims. Write that into your scope of work, and have the client approve the claims list in the brief in writing. SingingAds copies claims only from the page and flags health, money, result and comparison claims, which gives you a ready checklist for that sign-off.

Delivering it under your own name

What you hand over is a 9:16 MP4 with the client's end card and web address, and the song as an audio file. Be straight with clients that the music and pictures are AI-made: every song carries Google's SynthID watermark, an inaudible mark that identifies AI audio, and the realistic looks need the platform AI label turned on when the ad is posted (we recommend it for the animated looks too). Read our AI disclosure before you pitch it.

Packaging it for small clients

Small clients rarely buy "a jingle"; they buy a month of ads that sound like them. A simple package works: one 30-second song ad, three 15-second hook variants, and the song file for radio or podcasts. Price it on your time for the brief, the client calls and the media work, not on the generation cost, and keep the client's approval of the lyrics in the job folder. Local service clients often want radio as well as social; the page for local shops covers what a street-level jingle should say, and how it works walks through each step for client onboarding calls.

Where it fits in a retainer

  • Creative testing: three opening lines per brief become three 15-second variants.
  • Multi-market clients: jingles in English, Spanish, Portuguese, French, German and Italian.
  • Audio placements: the same song for a radio spot or a podcast sponsor read.
  • Not a fit: clients who need lip-synced presenters, a real spokesperson or a cloned voice.

Example client brief (illustrative example; North Pier Creative and Brightwater Bikes are made-up companies)

Client page says: Brightwater Commuter e-bike, up to 50 miles per charge, step-through frame, integrated lights, two-year warranty.

Brief sent to the client for approval: buyer is a commuter tired of parking costs; moment: circling the block at 8:55. Claims to sing: step-through frame, integrated lights, two-year warranty. Flagged as a result claim for the client to confirm: "up to 50 miles per charge".

Lyrics, 30 seconds (opening):

  • Circling the block at five to nine?
  • Step through, switch on, the lights are built in,
  • Brightwater Commuter, two years covered,
  • roll past the lot with time to spare...

What it can't do

  • It does not post, schedule or buy media for clients.
  • It does not clone voices or imitate a client's existing jingle singer.
  • It cannot verify a client's claims; it flags them for you and the client to check.

What it costs

From $15 for one ad, or $29 a month for about 4 thirty-second video ads. A jingle take costs 4 credits; a typical 30-second video ad about 26. There is no free tier and no free sample.

One-time packs

One ad

$15 once

40 credits, about 1 thirty-second video ad

Five ads

$59 once

180 credits, about 6 thirty-second video ads

Monthly plans

Starter

$29 a month

120 credits a month, about 4 thirty-second video ads

Growth

$79 a month

400 credits a month, about 15 thirty-second video ads

Agency

$199 a month

1100 credits a month, about 42 thirty-second video ads

Full pricing, credits and refunds

Questions

Can I resell SingingAds ads to my clients?

Yes. The rights cover use for a client's business in ads, social media, websites, radio and podcasts, with no royalties, as long as the client has the right to advertise the product.

Can clients approve lyrics before I pay for the video?

Yes. The brief and lyrics come first and rewriting them costs nothing, so the song and video are made only after the client signs off.

Do I get invoices per client?

The Agency plan includes invoices per client on request.

Should I tell clients the ads are AI-made?

Yes. Every song carries Google's SynthID watermark, and platforms ask for AI labels on realistic AI content, so disclose it up front and turn the label on when posting.

How many ads can I make at once?

Growth and Agency run three videos at once with a priority queue. Briefs and lyrics are quick either way.

Who is responsible if a client's claim is wrong?

The advertiser is responsible for the claims an ad makes. Keep the client's written approval of the claims list from the brief.