A jingle and video ad for your hotel or inn

A hotel jingle should sing the reason to stay where you are: the harbor out the window, the walk to the ballpark, breakfast on the porch. SingingAds writes it from your rooms or offers page, sings it and cuts a vertical ad. If the ad shows a nightly price, the FTC's fees rule, in effect since May 2025, requires the total price including mandatory resort fees.

Updated

Sell the place, then the room

Step by step: you paste your rooms or package page; SingingAds writes and sings a jingle about staying with you and cuts a vertical video to it; you download the MP4 and the song; and amenities, rates and fees appear in the song only as your page states them, after you review the brief and claims.

Travelers rarely book a room; they book a weekend somewhere. So the song leads with where you are and what that weekend feels like, then names the hotel. An independent inn by a lake and a business hotel near the convention center need completely different songs, so pick the trip first:

  • Weekend getaway: couples within a few hours' drive.
  • Event stays: a game, a graduation, a festival weekend.
  • Work trips: early checkout, parking, the walk to the venue.

Show your real rooms

This matters more for hotels than almost anyone. Generated video can draw a lovely room, but it will not be your room, and a guest who books a view your property does not have will tell everyone. Two ways to keep it honest:

  • Use the slideshow. It takes up to eight photos from your page, your actual rooms, lobby and view, and shows them as they are, cut to the jingle.
  • In the video ad, keep generated shots general: a fictional couple driving at dusk, a coffee cup, a key card. Leave room shots to your real photos.

Turn on the AI label for any realistic generated footage.

Prices and the FTC fees rule

The FTC's Rule on Unfair or Deceptive Fees, 16 CFR Part 464, took effect on May 12, 2025 and covers hotels, motels, inns and short-term rentals. The FTC's guidance says a business that includes pricing in its ads must tell people the total price upfront, and its own example is a hotel whose mandatory resort fee must be included in the advertised nightly total. Taxes and optional extras may be left out of the upfront figure, but must be disclosed before payment. Fees must not be misrepresented either; the FTC gives the example of an "environmental fee" not used for environmental purposes. The FTC's page showed no change to this as of 17 Oct 2026.

The same guidance notes that an ad showing no specific price does not trigger the total price disclosure. For a jingle, the simple path is to sing no price at all and put the total on the offer card, or leave price to the booking page.

Length, sound and where it plays

  • 30 seconds on Instagram and Facebook to people within driving distance.
  • 15 seconds for event weekends, naming the event as your page does.
  • The song alone works as lobby music or on your hold line, so your name sounds the same at every touch point.

A song can become a sonic logo too: a few notes at the end of every video you post.

Seasons and offers

Shoulder seasons are where an ad pays back: the quiet weeks after the summer rush, or winter at a beach town. Put the package on the offer card ("two nights with breakfast") only if your page shows it with its total price. For December pushes, see holiday jingles.

Illustrative example: a made-up harbor inn

Harborlight Inn (fictional). Buyer: a couple in their thirties, three hours inland. Moment: a Wednesday evening, both tired, browsing weekend ideas. Claims from the page: "rooms facing the harbor", "breakfast on the porch included", "a five-minute walk to the ferry", "pet-friendly rooms". Price: the page shows a nightly total including the resort fee, so the offer card shows that total; nothing about price is sung.

Slideshow photos: the porch at breakfast, a harbor-view room, the ferry dock, the lobby fireplace.

Opening lines offered: "Wednesday tired, weekend near" / "Three hours to the water" / "Porch, coffee, harbor light". The owner picked the third.

30 second lyrics:

  • Porch, coffee, harbor light,
  • Harborlight for a Friday night,
  • Rooms that face the boats below,
  • Breakfast on the porch, take it slow.
  • Ferry's five minutes down the lane,
  • Bring the dog and come again,
  • Harborlight Inn, by the water.

What it can't do

  • Generated scenes are not your property; use your own photos for rooms and views.
  • It does not calculate or check your total price or fees.
  • It does not connect to your booking engine or post the ad.

What it costs

Plans from $10 a month billed yearly, or $24 monthly, cancel any time; or pay once, from $17 for your first ad. A jingle take costs 4 credits; a typical 30-second video ad about 26. There is no free tier and no free sample.

Monthly plans

Starter

$24 a month

60 credits a month

Pro

$49 a month

140 credits a month

Plans renew until you cancel; cancel any time. Billed yearly: up to 69% off, credits every month.

One-time packs

One ad

$34 $17 once

First purchase price

40 credits, about 1 thirty-second video ad

Three ads

$118 $59 once

First purchase price

100 credits, about 3 thirty-second video ads

Full pricing, credits and refunds

Questions

Do I have to show the total price in a hotel ad?

If the ad shows a price, the FTC's fees rule requires the total, including mandatory fees like resort fees. Taxes may be left out but must be disclosed before payment. An ad with no specific price does not trigger that disclosure.

Can I use the jingle in the lobby?

The song downloads as its own audio file, and radio and podcast use are covered alongside ads. Lobby and on-hold playback are not among the named uses yet, so ask us through contact first.

Can the video show our pool?

A generated pool will not look like yours. Use a real photo of your pool in the slideshow instead.

Does it work for a vacation rental?

Yes. Short-term rentals are covered by the same FTC fees rule when you advertise a price, so the same caution applies.

Can I make versions in other languages for international guests?

Yes. The jingle can be sung in Spanish, Portuguese, French, German or Italian as well as English.

Sources

  1. Federal Trade Commission, Rule on Unfair or Deceptive Fees: Frequently Asked Questions, 2025-05, read 17 Oct 2026